Design & Identity

If art suggests the impossible, then design shapes the utopia.
Since a childhood love for magazines, television and an exciting internship at DDB CCL Kenya, Evelyn Wangui’s passion for vibrant and dynamic images has evolved into a portfolio of eclectic editorial, illustration and social projects. She yearns to implement intuitive concepts and dare to suggest new perspectives.

Wenn Kunst das Unmögliche propagiert, dann liefert Design die Form der Utopie.
Am Anfang, in der Kindheit, war die Liebe für Zeitschriften und das Fernsehen, dann ein aufregendes Praktikum bei DDB CLL Kenya. Seither drückt sich meine Leidenschaft für das belebte, lebendige Bild in einem Portfolio mit eklektischen Editorials, Illustrationen und sozialen Projekten aus. Und weiter treibt es mich an, intuitive Konzepte zu entwerfen und einzubringen und den Mut zu haben, neue Blickwinkel zu wagen.

Editorial Design

Monograph
Ni Sawa Hasa! couldn’t be better!
(2014)

A multilingual thesis monograph that focuses on how the migration of people and ideas transform the perception of popular culture and thus transforms design elements. The layout, colour palettes and texts aim to embrace and reflect the dynamism of translating between different cultural codes and lingos; on one hand the European minimalism versus the saturated vitality of east and south African media.

Links:
Installation

Research

Globalisation & Design Methods

Workshop
An Introduction to the Contemporary Postcolonial
Pop Culture (2016/7)

Are all foreigners in the west urban? Are they all graffiti artists and rappers? Do they speak the same vocabulary as American musical and visual pop artists? Or are they producing work that is fuelled by different aesthetic vocabularies? Are their ideas built entirely on the foundations of western pop genres? Or are they referencing images and experiences mainstream global media hasn’t discovered yet? How does one tell the story of migration without making it sound like a charity advert?

In der Übung / im Workshop werden Arbeiten von Künstler*innen vorgestellt, die in der Diaspora mit Popkultur-Referenzen produzieren, und es werden, auf der Grundlage der gemeinsamen Diskussionen, eigene Arbeiten entwickelt.

Links:
Theory & Praxis Kunsthochschule Kassel

Image: [The gif’s text is Swahili and translates loosely into “the things that happen in the city”, reflecting on the rural-urban migration in Kenya to Nairobi …the city, the place where cultures change…]

Creative Direction
Kassel Post Kolonial
(2016/7)

A website design applying Constructivism as a fundamental method used to deconstruct the visual history of German colonial history. This involved an intense analysis of the aesthetic language as seen in the library of the Former Deutschen kolonial School in Witzenhausen combined with a heightend awarness of the colour schemes of contemporary online Africa. more info

site

Talk
Dokumenta 14 / The Parliament of Bodies
(2017)

What is the role of the designer when it comes to the deconstruction and construction of stereotypes? To what extent can a designer use design tools eg. software, scanner, printer inter alia and methods such as editing, reduction, pixelation and abstraction to interpret and dismantle debasing trends.

Link:
documenta 14

Installation
Heim@ / Dokumenta-Halle Kassel / Examenausstellung (2014)

The aesthetics of corrugated iron as a makeshift shelter for upward mobility and informal economics. One has to start somewhere..and afterall these days home is online, right? ..places to stay while developing, #hustle, #migration, #briefcase_office, #africarising, #nairobi, #where_do_you_belong, #remember_homezone?, #home_is_where_Wlan_is, #migration, #niederlassung, #dual_citizenship, #touch_screenaway, #family_conference_calls, #glamoursingausländer

Collaboration

Film & Identity

Mockumentary
Vaterlandsliebe & Schwarz Weiß Deutsch (2012)
with Nico sommer and Fabian Puschel

“Jens is tolerant, tall and good-looking. His big honesty and loyalty to Germany brings him increasingly problems. Many people think he is a Nazi, although he only loves his native country...”

Awards:
1st place Der Landeszentrale für politische Bildung,
Audience Award Haydauer Filmtage,
Nomination First Steps Award Germany, 2. place Independent Days.

Schwarz Weiß Deutschland
Awards:
Prizes Shortcutz Berlin Best short film
Special mention in the Hannover Up and Coming

more

Voice over for
Last Chance Junction by Holger Jens
(2017)

https://www.filmportal.de/node/1373797/video/1380797

For a full CV, please write me at evelynlayout@googlemail.com